When you think of Barbie, you might think of a blonde, blue-eyed doll with unrealistic proportions and a glamorous lifestyle. But Margot Robbie, who is set to star in and produce a live-action movie based on the toy, wants to challenge those stereotypes and create a more empowering and inclusive story for the 21st century.
In an exclusive interview with Vogue for their summer issue cover story, Robbie reveals how she got involved in the project, what she hopes to achieve with it, and how she relates to the character of Barbie.
“Barbie is one of the most iconic franchises in the world, but it’s never been brought to life on screen in a way that really celebrates its potential,” Robbie says. “I saw an opportunity to tell a story that was very timely and relevant, but also fun and hopeful.”
Robbie, who is also a co-founder of the production company LuckyChap Entertainment, says she was drawn to the idea of making a movie that would appeal to both children and adults, and that would explore themes such as identity, self-expression, and feminism.
“I think Barbie is a great vehicle for that, because she’s been through so many iterations and transformations over the years,” she says. “She’s not just a doll, she’s a symbol of something bigger.”
Robbie admits that she was not a big fan of Barbie growing up, and that she had some reservations about taking on the role. But she says she was convinced by the vision of the director, Greta Gerwig, who is also co-writing the script with Noah Baumbach.
“Greta is one of my favorite filmmakers and storytellers. She has such a unique voice and perspective, and she’s not afraid to take risks and challenge conventions,” Robbie says. “She has a very clear idea of what she wants to do with this movie, and I trust her completely.”
Robbie also says that she sees some similarities between herself and Barbie, especially in terms of their careers and ambitions.
“Barbie has done everything. She’s been an astronaut, a doctor, a president, a rock star. She’s constantly reinventing herself and trying new things,” Robbie says. “I can relate to that. I like to challenge myself and push myself out of my comfort zone.”
Robbie says that she hopes the movie will inspire young girls and boys to follow their dreams and be themselves.
“I want them to see that they can be anything they want to be, and that they don’t have to fit into any mold or expectation,” Robbie says. “I want them to have fun with it, too. Because that’s what Barbie is all about: having fun.”
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